David Goggins Mindset: Stay Hard & Become Unbreakable

David Goggins running in hell with a Stay Hard Mindset.

David Goggins, a former Navy SEAL and best-selling author, has become world-wide famous thanks to his appearances on Joe Rogan’s podcast and because of his funny, yet motivational Instagram posts. His unbreakable attitude, religious belief in determination, and relentless pursuit of excellence are purely contagious.

David Goggins is best known for his relentless mindset, characterized by an unwavering determination to push through physical and mental barriers. His mindset is rooted in embracing extreme discomfort, seeking challenges, and maintaining a never-give-up attitude. Goggins advocates for self-discipline, mental toughness, and a refusal to settle for mediocrity, with the intention of inspiring others to overcome obstacles and achieve their full potential.

Goggins has broken world records, completed ultra-marathons, and climbed mountains with unrelenting tenacity. His way of thinking stresses that people may change their lives and realize their full potential by accepting adversity, becoming resilient, and utilizing their own will-power. He thinks it’s not about outside circumstances that limit you, it is your own mindset.

Also see: 11 Reasons Why David Goggins Is The Toughest Man Alive

How Goggins Built His Incredible Mindset

If you want to develop a mindset like David Goggins, the first thing you should do is to order his New York Times Best-Selling books, where he put his mindset blueprint down on paper with crystal clear directions in Can’t Hurt Me and Never Finished. I’ve read both and they literally changed my life.

Can’t Hurt Me by David Goggins (Amazon)

Notably, going into the book I was feeling a lot of self-pity and was settling for mediocrity. Can’t Hurt Me, worked to change my mindset that nobody is going to feel sorry for me, but all the power you need is just hidden inside and ready to be unleashed.

The second book, is the perfect sequel to the first. It will help you realize that once you reach the top of the mountain, you should be Never Finished, and it’s time to look for another mountain.

Never Finished: Unshackle Your Mind and Win the War Within by David Goggins (Amazon)

David Goggins’s Mindset Can Help You Realize Your Potential

David Goggins embodies a mindset that goes beyond mere boundary-pushing; it is about unlocking the dormant potential within us. His approach to personal growth highlights the significance of stepping outside our comfort zones and embracing challenges, as opposed to running from them. The harder the challenge the better the rewards.

To unlock our potential, we must begin by setting ambitious objectives. In Goggins own story, this is characterized by him making a single decision. As an overweight pest-controller, he decided to become a Navy SEAL, needing to lose 106-pounds in just a few short months. Ultimately, he lost the weight, and after several tries, finally passed through BUD/S Navy SEAL qualifying.

Goggins firmly believes that by aiming higher, we are more inclined to surpass our limits and accomplish feats we never deemed possible. He also stresses the importance of focusing on our own individual journeys, rather than comparing ourselves to others, calling the path a “lonely road.” This mindset eradicates the self-imposed restrictions we place upon ourselves, granting us the freedom to achieve even greater heights.

5 Keys to Unleashing Your Potential with David Goggins’s Mindset:
1. Set audacious goals
2. Focus on your own journey
3. Embrace challenges
4. Push beyond your limits
5. Eliminate self-imposed limitations

In order to reach your maximum potential, you must be willing to take on extremely tough challenges, the ones you know you should do, but have been procrastinating on. Goggins inspires people to seize discomfort and actively seek out these challenges. The added bonus is that resiliency and mental toughness are developed during this process, and both are essential in the never ending battle for success.

Goggins’s Power of Relentlessness: Embrace the Suck

Although many words could be used to define David Goggins, one of the most powerful is his “relentlessness.” Goggins believes anyone can cultivate it, regardless of their background or circumstances. He uses his own life as an example, how he went from a very difficult childhood with his father and was on the borderline of becoming a lifelong loser.

Also see: Trunnis Goggins Sr: The Odd Impact of David Goggins’s Dad

However, when he finally made the decision to change his life, he used his vision of the future as a goal to relentlessly pursue and overcome any obstacles along the way.


Without RelentlessnessWith Relentlessness
ObstaclesAppear insurmountableAre seen as opportunities for growth
GoalsSeem impossible to achieveSeem achievable with hard work, dedication, and consistency
Mental StateOften defeated and discouragedRemains determined and focused on success

David Goggins emphasizes the importance of embracing challenges and persevering despite failures, which ultimately leads to remarkable accomplishments and the development of an unbreakable spirit.

The Best David Goggins Mindset Phrases:

Inside the passionate community of David Goggins followers, there are quite a few simple one-liner phrases that everyone goes by. These all come straight from Goggins and serve as a rallying call and reminder to stay on the path.

#1: Stay Hard

“Stay Hard” is probably the most common Goggins phrase and is a simple reminder to stay on the path and to always be ready. In one the notable moment, Goggins buddy Cameron Hanes asked him out of the blue if he wanted to go for a long, challenging run. Goggins used this as a teaching moment to his followers, reminding them to always be ready and stay in shape, in case they are ever tested in a moment’s notice.

#2: Taking Souls

“Taking Souls” is a phrase coined by Goggins during his Hell Week in Navy SEAL training. In episode #1212 of the Joe Rogan Experience, Goggins explained to Rogan that Navy SEAL instructors evaluate prospects by comparing them to their own performance during past training. He aimed to “take their soul” by showing that no matter how hard they tried they would never break him.

#3: Who’s Gonna Carry The Boats, I AM

The meaning behind Goggins phrase, “Who’s Gonna Carry The Boats”, is from a drill during Navy SEAL BUD/s training, where prospects have to carry boats or logs over their head for long durations at a time. Goggins apparently used this phrase as a personal challenge to himself and his Boat Crew Team 2 to outperform the other teams in carrying the boats over their head. He often adds “I AM” to the end of the phrase.

Also see: David Goggins’s Workout Regimen in 5 Simple Steps

#4: Be Uncommon Amongst Uncommon People

A phrase from David Goggins, “Be Uncommon Amongst Uncommon People”, signifies his desire to not only be good or great, but to be the absolute best. It is another way of saying “the best of the best.” Goggins has said that being among the best of ordinary people is nothing to hang your hat on. Strive to get around other high-achievers and try to be best among that group.

#5: You Don’t Know Me Son

When David Goggins says “You don’t know me, son,” he’s expressing that people make assumptions on him based on surface-level information, especially people that say what he is capable or not capable of doing. This is one of the personal driving forces that fuels him the most, to massively outperform high expectations and show people what a human being is truly capable of.

Get David Goggins Clothing With His Phrases

Although seasonal, you can often find official T-shirts and apparel with these phrases on David Goggins website. Be sure to check around Christmas season, as there are usually some awesome Goggins merch on there.

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